I remember sitting at my desk one night.
My course was done. The lessons were recorded.
But now… I had to make videos for YouTube, Instagram, and my email list.
And guess what?
I was stuck.
I didn’t have time to edit.
I didn’t know how to make my content look “pro.”
And I sure didn’t want to pay someone $500 for each video.
So I searched online and found something amazing: AI video tools.
These tools use smart technology to turn your words or scripts into real videos — fast.
Today, I’ll show you two of the best:
Pictory vs. InVideo
And which one saved my course (and my sanity!).
💢 The Real Problems Coaches Like Me Face
Let’s be real. Coaches, course creators, and experts like us don’t have time to:
- Learn video editing software
- Make fancy intros and captions
- Keep up with 10 platforms at once
And here’s what I (and many others) say:
“I have all this content, but no time to repurpose it into videos.”
“I want to look professional without paying $500 per video.”
“I just need a tool that makes good videos fast — no stress.”
Sound familiar?
That’s why I tested Pictory and InVideo to see which one solves these problems.
🔍 Quick Look: What Are These Tools?
| Feature | Pictory | InVideo |
| What it does | Turns your text or blog into a video | Makes videos from templates and scripts |
| AI Support | Yes – auto-summarizes, captions, stock video | Yes – templates, AI script writer |
| Ease of Use | Super beginner-friendly | Also easy, more creative control |
| Pricing | Starts ~$19/mo | Starts ~$28/mo |
| Who it’s for | Coaches, YouTubers, bloggers | Marketers, businesses, creators |
✨ What I Loved About Each Tool
👍 Pictory Pros
- You can paste your script or blog, and it makes a video!
- It adds captions automatically — big win for social media.
- It finds stock videos and music that match your script.
- It’s fast. Like, under 10 minutes fast.
👎 Pictory Cons
- Not as much room for creativity or design flair.
- Sometimes the stock video clips don’t match your words perfectly.
👍 InVideo Pros
- Thousands of templates — perfect for social ads and promos.
- You can edit text, colors, transitions, and more.
- The AI script tool is super helpful for making ideas fast.
- Great for short-form and sales videos.
👎 InVideo Cons
- A bit more complex if you’re brand new.
- Can feel a little “template-y” if you don’t customize.
🧠 Who Should Use What?
If you’re a coach who just wants to turn lesson notes into clean, simple videos,
➡️ Go with Pictory.
If you’re a coach who wants to create eye-catching sales videos or reels,
➡️ Try InVideo.
❓FAQ (You Might Be Wondering…)
Q: Can I use these tools even if I’ve never made a video?
Yes! Both tools are made for beginners. No editing needed.
Q: Can I use my own voice or face?
Yes! You can upload voiceovers or webcam videos too.
Q: Will they work for long videos?
Pictory is better for long content (like blogs or YouTube).
InVideo shines with short videos (ads, promos).
🏁 Final Thoughts: Which One is Best?
Honestly? Both are great.
But here’s my pick:
If you want fast, easy, pro-looking videos for your course or social media,
👉 Pictory is the best tool for coaches right now.
If you want custom branding, templates, and sales video tools,
👉 InVideo gives you more power.
🚀 Ready to Try Them Out?
Don’t wait another day stuck in video stress.
Try both tools and see what fits your style best:
🔗 Check out Pictory here
🔗 Try InVideo here